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Peter Koijen Foundation

It Takes a Village: Redefining Neurodiversity, Together.
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“Live your life and do it your way”

Peter Koijen

Our Dream & Mission

is creating a village, a safe, inspiring, and empowering space designed to welcome and support neurodiverse individuals. This village will be built on the pillars of respect, development, and connection with society, ensuring that every person, regardless of their neurodiversity, has the opportunity to thrive, contribute, and live a fulfilling life.

This will be more than just a place to live, it will be a community where neurodiverse individuals can access tailored education, professional development, and personal growth opportunities. A space where families and caregivers receive guidance and support, and where organizations can engage in meaningful collaborations to foster true inclusion in the workforce and beyond.

Through this village, we aim to bridge the gap between potential and opportunity, creating a society where neurodiverse people are not only accepted but valued for their unique strengths. A place where understanding flourishes, talents shine, and every individual finds their purpose.This is our vision. This is our future. And together. 

Supporting the Mission

The actions that support the dream:  

We are committed to fostering a world where neurodiversity is embraced, valued, and supported. Through a multi-faceted approach, we provide education, empowerment, and advocacy to individuals, families, and organizations.

Here’s how we are making an impact:

🎙 Podcast – “Adam, a day in my Neurodiverse life”
A space for open conversations about neurodiversity, inclusion, and personal journeys. We share stories, expert insights, and real-life experiences to inspire awareness and understanding.

🎓 Workshops & Training
We design and deliver workshops for companies, educators, and families to help them understand and integrate neurodiversity in meaningful ways. Our sessions focus on emotional intelligence, communication, and creating inclusive environments.

🤝 Individual Coaching & Mentorship
Through one-on-one sessions, we support individuals—both neurodivergent and neurotypical—helping them navigate personal and professional challenges with confidence and clarity.

👥 Group Focus & Support Circles
We create safe spaces for families, caregivers, and neurodivergent individuals to share experiences, learn strategies, and build supportive communities together.

📝 Articles & Thought Leadership
We publish insights, research, and personal reflections on neurodiversity, inclusion, and leadership to inspire conversation and action. Our goal is to reshape perceptions and drive systemic change.

Every initiative we take is driven by the same belief: everyone deserves to be seen, heard, and valued for who they are. Join us in our mission to create a world where neurodiversity is not just accepted—but celebrated.

 

Coaches

Peter Koijen Foundation is created with the intention of continuing Peter’s life value.

Freedom.

“Live your life and do it your way”
Peter Koijen

nlp coach

A Life of Purpose, Love, and Advocacy

Petronius Jacobus Antonius Adrianus Maria Koijen, known to all as Peter, was born on 15 July 1972 in the south of the Netherlands, the eldest son of Netty and Toon. From an early age, he was drawn to music, travel, and the vast possibilities the world had to offer. His dream of exploration and deep curiosity about human connection led him to study International Economics and Human Relations.

After a successful corporate career in HR across multinational companies, Peter founded In2motivation in 2009 with the motto: “Live your life and do it your way.” He had discovered his true calling—helping others find choice, purpose, and empowerment through coaching, mentoring, and NLP. Inspired by his studies with John Grinder, the co-founder of NLP, Peter became a pioneer in bringing transformation to individuals and organizations worldwide.

Yet, Peter’s greatest motivation came from his personal life—his youngest son, Adam, who was diagnosed with autism at the age of two. From that moment, Peter and his family found themselves navigating an entirely new world—one filled with challenges, misunderstandings, and the constant need to advocate for Adam. Every space they entered required explanation, every opportunity had to be fought for, and every day was a lesson in resilience.

Then, in December 2020, Peter’s world changed once again. He was diagnosed with a level 4 brain tumor. The same man who had spent his life helping others embrace choice was now faced with a reality beyond his control. His response? “Everything will be fine.”

As the tumor progressed, Peter experienced profound cognitive and sensory changes, making him a part of the very neurodiverse community he had long supported. The world, once so familiar, now required adjustments—just as it did for Adam. His perception of time, communication, and emotions shifted, creating new challenges not only for him but for those around him. His family, already accustomed to advocating for Adam, now had to advocate for Peter too. It was a painful yet deeply transformative experience—one that further reinforced their mission to bring awareness and support to neurodiverse individuals and their families.

After the treatments, the tumor was stable and not growing, after the great news, Peter contracted the corona virus, that made a challenge for the body to deal with.  Even in his last days, his spirit remained unbreakable. In July 2021, he passed away in Portugal, the country he loved and had chosen to be. He left behind a legacy of love, transformation, and an unshakable belief that everyone deserves to live life their way.

His journey, and the challenges his family faced, are now honored in the documentary “LOVE IT IS,” which captures their experience during and after his passing. It serves as a testament to Peter’s life, his unwavering commitment to choice, and the power of love in the face of change.

Peter’s story is not just about loss, it is about the continuous journey of acceptance, advocacy, and the deep, undeniable connection between a father and his son.

It Takes a Village: Redefining Neurodiversity, Together.

At the Peter Koijen Foundation, we believe that true inclusion is a collective effort—because thriving in a diverse world takes a village. We are committed to driving meaningful change in the pursuit of diversity and equality in the workforce and beyond. Our approach focuses on three key pillars:

🔹 Organizational Transformation
We partner with forward-thinking organizations to provide tailored training, coaching, and consultancy services that enrich their diversity journey. By embracing neurodiversity, companies unlock the unique strengths and talents of all individuals, fostering a truly inclusive workplace.

🔹 Individual and Family Empowerment
Our support extends beyond professional spaces. We offer coaching and guidance to neurodiverse individuals and their families, creating pathways for seamless integration so that every person can thrive and contribute meaningfully to society.

🔹 Tomorrow’s Leaders
The future belongs to those who are supported today. We provide a dedicated space for the development of neurodiverse children, equipping them with the resources, confidence, and skills they need to become the leaders of tomorrow.

Together, we are not just advocating for diversity—we are actively building a world where neurodiversity is celebrated and supported at every level. Join us in reshaping the narrative, one transformative step at a time.

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